Customized Reasearch Services

Market research is a multi faceted discipline, where requirements may vary in line with the strategic needs of an organization. At IMIR Market Research, we have dedicated teams of analysts and domain experts, focusing on specific research functions to ensure that our clients always get the right people to get the job done. Some of our core expertise areas are mentioned below:

Market Analysis:

  • Market segmentation
  • Market sizing
  • Forecasting
  • Strategic recommendations
  • Market potential analysis

Strategy and Planning:

  • Market attractiveness
  • Market entry
  • Opportunity identification
  • Scenario analysis
  • Strategic frameworks

Target Market Analysis:

  • Addressable market analysis
  • B2B white papers
  • Go to market strategy
  • Marketing mix modeling
  • Product competition

Insights and Innovation:

  • B2B survey analysis
  • Technology landscape
  • Mega trend analysis
  • Patent analysis
  • R&D landscape

Competitive Intelligence:

  • Company analysis
  • Due diligence
  • Competitive landscape
  • Industry benchmarking

Financial Analysis:

  • Economic impact analysis
  • IPO prospectus
  • M&A screening