Published Date : 2025-Jul-23
The global reusable water bottles market is growing rapidly worldwide, driven by sustainability trends, mandates to reduce plastic waste, and consumers’ increasing preference for eco-friendly lifestyle products. From insulated stainless steel bottles to smart hydration trackers, this market is constantly innovating – combining functionality, style, and durability.
The market is expected to develop at a CAGR of 4.32%, reaching a value of US$ 13.47 Billion by 2028.
This blog explores the top leading companies in the industry.
Estimated global market value is projected to reach $12+ billion USD by 2025, with a CAGR of 4+%.
North America and Europe dominate premium and insulated bottle segments.
Asia-Pacific is the fastest-growing region due to eco-policy shifts and urban adoption.
Material innovation trends: stainless steel and Tritan dominate; bio-based polymers emerging.
Smart bottles and app-connected hydration reminders are gaining mainstream adoption.
Thermos
HQ: Rolling Meadows, Illinois, USA (global operations)
Founded: 1904
Revenue (2025): Approx. $600 million USD
Thermos LLC is one of the most iconic names worldwide for insulated beverage containers, lunch kits, and reusable water bottles. Famous for inventing the vacuum flask over a century ago, Thermos has evolved into a trusted household brand for on-the-go hydration, food storage, and thermal insulation products.
Milton
HQ: Mumbai, Maharashtra, India
Founded: 1972
Revenue (2025): Approx. $150 million USD
Milton is a flagship household brand under Hamilton Housewares Pvt. Ltd., well-known for its extensive range of reusable water bottles, thermoware, lunch boxes, flasks, and other kitchen and dining products. Milton is a household name across India and in many international markets for its practical, durable, and affordable hydration and food storage solutions.
CamelBak
HQ: Petaluma, California, USA
Founded: 1989
Revenue 2025: Approx. $300M+
CamelBak is a pioneer in hydration solutions, renowned for inventing the original hands-free hydration backpack for cyclists and outdoor enthusiasts. Today, CamelBak is a global leader in reusable water bottles, hydration packs, and accessories, known for rugged durability, smart design, and outdoor adventure focus.
Nalgene
HQ: Rochester, NY, USA
Founded: 1949
Revenue 2025: Approx. $50M+
Nalgene is a brand synonymous with durable, BPA-free plastic water bottles that have become a staple for hikers, students, travelers, and everyday users worldwide. Originally developed in the 1940s for lab use, Nalgene bottles found their way into the outdoor market when scientists began using them on backcountry expeditions — giving birth to one of the most recognizable reusable bottle lines ever.
Today, Nalgene is owned by Thermo Fisher Scientific and remains committed to sustainable, simple, rugged hydration gear.
Contigo
HQ: Chicago, Illinois, USA
Founded: 2004
Revenue (2025): Approx. $90 million USD
Contigo is a well-known American brand that designs innovative, stylish, and functional reusable water bottles, travel mugs, and kids’ hydration products. The brand is recognized for its patented AUTOSEAL® and AUTOSPOUT® technologies, which make drinking on the go spill-proof and convenient.
Contigo is owned by Newell Brands, which also owns other household names like Rubbermaid and Coleman.
SIGG
HQ: Frauenfeld, Switzerland
Founded: 1908
Revenue 2025: Approx. $50 million USD
SIGG Switzerland Bottles AG is one of the world’s most recognized reusable water bottle manufacturers. With over a century of heritage, SIGG is famed for its lightweight, high-quality aluminum bottles, which combine Swiss design, craftsmanship, and sustainability. SIGG’s bottles are widely known for their stylish shapes, durability, and recyclable materials.
HQ: London, United Kingdom
Founded: 2018
Revenue 2025: Approx. $10M+ (Privately held)
Ocean Bottle is a UK-based sustainability startup tackling ocean plastic pollution through beautifully designed, durable reusable water bottles. For every Ocean Bottle sold, the company funds the collection of 11.4 kg (1,000 plastic bottles) worth of ocean-bound plastic waste — empowering communities in coastal regions to recover plastic before it reaches the ocean.
This direct impact model combines premium design, functionality, and meaningful environmental action in one product.
HQ: Amsterdam, Netherlands
Founded: 2018
Revenue 2025: Approx. $4M+ (Privately held)
FLASKE is a Dutch eco-lifestyle brand producing premium reusable bottles and accessories with a strong commitment to climate neutrality. With bold, eye-catching designs, FLASKE aims to make sustainability stylish — inspiring everyday users to ditch single-use plastics and embrace reusables.
FLASKE also contributes part of its proceeds to The Ocean Cleanup, helping remove plastic waste from rivers and oceans.
HQ: Ljubljana, Slovenia
Founded: 2010
Revenue 2025: Approx. $5+ (Privately held)
Equa is a Slovenian design-forward brand that produces premium reusable water bottles — with a focus on minimalist aesthetics, practical features, and smart hydration tech. Equa’s mission is to inspire healthier hydration habits while reducing single-use plastic waste. The company is particularly known for its elegant glass bottles and its Equa Smart Bottle, which connects to an app to remind users to drink more water.
HQ: Melbourne, Australia
Founded: 2014
Revenue 2025: Approx. $5M+ (Privately held)
Memobottle is an Australian design-led reusable bottle brand known for its flat, paper-sized bottles that fit easily into bags, briefcases, and laptop sleeves — like a notebook. The founders created Memobottle to combine minimalism, practicality, and sustainability for modern urban life. Its unique form factor has made it a favorite for office workers, students, and creatives who want a bottle that blends style with portability.
HQ: Zurich, Switzerland
Founded: 2021
Revenue 2025: Approx. $1M+ (Privately held)
Bottle+ is a Swiss startup with a unique twist on the reusable water bottle: it’s designed to let you make sparkling water on the go. This means you can carbonate tap water wherever you are — reducing reliance on single-use plastic bottles for fizzy drinks while keeping your hydration sustainable and convenient.
Bottle+ is part of a new generation of climate-conscious startups combining practical innovation with the zero-waste lifestyle.
Rising environmental awareness and bans on single-use plastics.
Corporate sustainability commitments.
Increasing outdoor recreation, sports, and fitness trends.
Innovations in smart bottles and connected hydration tech.
Health and wellness boom driving hydration products
North America: Largest share due to eco-consumer awareness and premium product spending.
Europe: High adoption driven by zero-waste movements and EU single-use bans.
Asia-Pacific: Fastest growth rate with government push for plastic bans (India, China, SE Asia).
Latin America & Africa: Emerging market with rising middle-class awareness and urban outdoor trends.
By Type: Silicon, Polymer, Glass, Metal
By Usage: Travel, Sports, Daily usage, Gym
By Distribution Channel: Supermarkets, Hypermarkets, Retailers, Online stores, Convenience shops
By End User: Beverage industry, Bakeries, Confectionaries, Residential
The reusable water bottle market is poised for steady growth in 2025, fuelled by rising environmental responsibility, innovation in smart hydration, and a surge in startup disruptors making bottles more functional, connected, and sustainable than ever before.
Q1: What is the size of the reusable water bottle market in 2025?
Answer: Projected at $12+ billion USD globally.
Q2: Who are the top brands?
Answer: Leaders include Hydro Flask, CamelBak, S’well, Klean Kanteen, Stanley, and more.
Q3: Which startups are trending?
Answer: Ocean Bottle, Memobottle, Hydrate Spark, CrazyCap, and Bottle+ are standouts.
Q4: Which regions lead the market?
Answer: North America and Europe are mature markets; Asia-Pacific is growing fastest.
Q5: What’s next for innovation?
Answer: Smart bottles with UV sterilization, hydration tracking, and sustainable materials.
#ReusableBottle #SustainableLiving #ZeroWaste #EcoFriendly #Hydration #SmartBottle #PlasticFree #ClimateAction #GreenLifestyle #HydrateResponsibly
IMIR Market Research is a global market intelligence and consulting organization that provides syndicated research reports, customized research reports, and consulting services. We are known for our actionable insights and authentic reports in various domains including, Semiconductor, aerospace, Automation, Agriculture, Food & Beverages, Automotive, Chemicals and Materials, and virtually all domains and an exhaustive list of sub-domains under the sun. We create value for clients through our highly reliable and accurate reports.
Contact Us: IMIR Market Research Pvt. Ltd.
Email: sales@intellectualmarketinsights.com
Call Us: +1 (814) 487 8486
