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According to a new report by IMIR Market Research on Global Ancestry Testing Market size was valued at around USD 91.04 Billion in 2023 and is expected to reach a value of USD 134.2Billion by 2031, at a CAGR of 7.4 % over the forecast period (2024–2031).
The growing consumer interest in genealogy and family history. Many individuals are curious about their ancestral origins, ethnic background, and genetic heritage, prompting them to seek out ancestry testing services to uncover insights about their ancestry and lineage. Advances in DNA testing technology have made it more accessible and affordable for consumers to obtain DNA test kits and submit their samples for analysis. The desire to explore one's roots, discover distant relatives, and uncover family connections drives the demand for ancestry testing services, fueling market growth in the Ancestry Testing Market. Advancements in DNA sequencing technologies are influencing the ancestry testing market.
The adoption of more advanced and cost-effective sequencing techniques allows testing companies to offer more detailed and accurate results to consumers. High-throughput sequencing technologies enable the analysis of a larger number of genetic markers, leading to improved resolution in ancestry estimates and a more comprehensive understanding of genetic heritage. The expansion of direct-to-consumer (DTC) ancestry testing services. As consumer interest in genealogy, family history, and genetic ancestry continues to grow, there is a substantial opportunity for ancestry testing companies to offer DTC DNA testing kits directly to consumers. DTC testing allows individuals to conveniently collect their DNA samples at home using saliva or cheek swab kits and submit them to testing companies for analysis. The direct-to-consumer model eliminates the need for healthcare provider involvement and offers consumers greater accessibility, affordability, and privacy in accessing ancestry testing services. Ancestry testing companies can capitalize on the growing demand for DTC testing by expanding their product offerings, enhancing user experience, and leveraging digital marketing channels to reach broader audiences. Moreover, the expansion of DTC ancestry testing services presents opportunities for personalized marketing, targeted genetic counseling, and educational resources to engage and empower consumers in exploring their genetic heritage and ancestral origins.
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The report will cover the qualitative and quantitative data on the global Ancestry Testing Market. The qualitative data includes latest trends, market players analysis, market drivers, market opportunity, and many others. Also, the report quantitative data includes market size for every region, country, and segments according to your requirements. We can also provide customize report in every industry vertical.
Study Period | 2024-31 |
Base Year | 2023 |
Estimated Forecast Year | 2024-31 |
Growth Rate | CAGR of 7.4% from 2024 to 2031 |
Segmentation | By Product, By Application, By End User, By Region |
Unit | USD Billion |
By Product |
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By Application |
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By End User |
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By Region |
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The market scope is segmented because of by Product, by Application, by End User.
Based on the Product of the market is segmented into General-Purpose IC, Application-Specific IC.
The testing for single nucleotide polymorphisms, autosomal DNA, mitochondrial DNA, and Y chromosomes is another division of the genealogic DNA testing. There are two types of distribution channels: online and offline. The market for carrier screening is expanding significantly due to the growing focus on early disease detection and prevention, the need for more individualized medications, and the growing use of these tests for genetic disorders like sickle cell anemia, spinal muscular atrophy, and cystic fibrosis, among others.
Predictive testing includes estimating a person's risk of acquiring a genetic illness before symptoms manifest. Many genetic problems can be detected early in pregnancy with predictive tests. Thus, a key factor propelling this market is rising consumer awareness of genetic illnesses. The market for nutrigenomic testing is expected to increase rapidly as a result of rising awareness of eating habits and the incidence of lactose and gluten intolerance.
Based on the End User of the market is segmented into Consumer Electronics, Automotive, IT & Telecommunications, Manufacturing and Automation, Others.
Single nucleotide polymorphism testing is anticipated to have a substantial market share in genealogical DNA testing due to its wide application in identifying genetic variations linked to a variety of genetic diseases, its quick genotyping process, and its precision in detecting mutations through the use of high-performance technologies. Because DNA test kits are readily available on online platforms, the online platform category is gaining the most market share in terms of distribution channels. Mitochondrial DNA testing examines the mitochondrial DNA, which is inherited maternally from mothers to both sons and daughters but only passed on by females. Mitochondrial DNA testing is often used to trace maternal ancestry and investigate maternal lineage relationships. It can provide insights into ancient maternal migration routes and population movements.
By region, Insights into the markets in North America, Europe, Asia-Pacific, and the rest of the world are provided by the study. North America holds the largest shares of the ancestry testing market due to factors including the rising prevalence of genetic disorders, increased spending power, widespread online marketing, growing number of genealogical enthusiasts, and growing awareness of tailored treatment. The region is supported by the United States, whose population is expected to triple in the next few years due to the projected 26 million people who have taken ancestry tests. The leading businesses in the sector, such Ancestry and 23andMe Inc., are also rapidly creating innovative products to get a competitive edge, which is driving the market's growth.
Asia Pacific is anticipated to grow at a significant rate during the projection period. This is a result of a number of variables, including an increase in the number of babies born with genetic diseases, rising fertility rates, the growing healthcare sector, and increased public awareness of the benefits of ancestral testing. The primary factors driving the market are also government initiatives, especially in China and Japan, the geographic expansion of local businesses, and the launch of new goods. In 2021, Prenetics, for instance, acquired DNAFit in order to establish a presence in the Asian-Pacific ancestral DNA testing market. Veritas Genetics has launched myGenome Premium and myGenome Diagnostic, two additional whole genome sequencing options, in an effort to broaden its product offering and draw in more customers.
Ancestry Testing Market Trends: Market key trends which include Increased Competition and Continuous Innovations Trends:
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04 Jan 2024