Global Beer Processing Market Size, Share & Trends Analysis Report By Beer Type (Larger, Specialty Beer, Ale Stout, Low Alcohol Beer), By Price Category (Mainstream, Discount, Premium, Super Premium), By Distribution Channel (Off-Trade/ Off-Premise Channels, On-Trade/ On-Premise Channels) and Geography (North America, Europe, Asia-Pacific, Middle East and Africa, and South America), Global Economy Insights, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast Till 2032. The report offers the value (in USD Billion) for the above segments.

Market forecast (2024-2032):

The global beer processing market was valued at USD 760.41 billion in 2023 and is expected to grow at a CAGR of 4.1% in the forecast period of 2024-2032.

The global beer processing market is growing with a stable growth rate, owing to various factors such as increased demand for the beverage in different regions and changing consumer trends towards craft and premium products. It is one of the oldest alcoholic beverages around the world; its consumption is very widespread, and the processing is done through complex steps: malting, mashing, fermentation, conditioning, and packaging. Boosted expansion in beer processing is driven by the growing popularity of various beer styles like lagers, ales, stouts, and specialty beers.

This is the crucial point for the future: changing consumer behaviour towards more premium and craft beers. It can be anticipated that craft breweries, characterized by small production volumes and innovative brewing methods, are likely to continue capturing market shares with their diversified range of unique and first-rate beer varieties. This trend is very acute within developed markets, where consumers are willing to pay premium prices for artisanal beers, specialty beers giving unique flavors, and brewing traditions. Moreover, the growth of microbreweries and brewpubs is further boosting variety in beer selection and providing greater incentive to experiment with new beer recipes.

The technological development of beer processing equipment is also a big market expander. Modern brewing equipment can increase production efficiency while saving on operation costs and keeping constant quality. Such equipment includes automated brewing systems, sophisticated filtration methods, and effective packaging solutions. These technologies must be implemented with much importance in large volume breweries, which have to satisfy increasing demand while keeping uniformity and quality for the products.

Another driver that fuels the processing of beer is a fast-growing trend resulting from people being environmentally responsible and sustainable. As such, breweries more and more turn to sustainable techniques involving energy and water conservation, waste reduction, and environmentally-friendly packaging. Such programs not only reduce the harmful impact on the environment but also help please the consumers who are sustainability- and ecologically-sensitive. Moreover, the rising demand for gluten-free beers and organic beers adds variety to the market, thereby being more attractive to health-conscious consumers.

Challenges exist in processing beer, though. Among the key challenges brewers face include strict legislations that control the production and sales of alcohol, volatile prices of raw materials, and increasing energy and water costs. Yet, it continues to grow amidst these challenges because of rising global demand for beer, innovation in brewing, and a growing consumer base of craft and premium beer enthusiasts. This is a very competitive market where breweries can thrive by leveraging the technological advances or adopting more sustainable processes while changing customer tastes are adapted.

Market Dynamics: Market Drivers

Growing number of microbreweries and brewpubs

• The performance of craft brew establishments, such as microbreweries and brewpubs, has been overwhelming globally during the past years. Back in the year 2015, more than 55% consisted of microbreweries and brewpubs out of the total 7450 breweries. Recently, the number of microbreweries increased by 15% for the 2017-2018 period and brew pubs by 10% in the same period. The number of microbreweries is also increasing within developing countries like India. According to the Craft Brewers Association of India, the number of microbreweries increased from 20 in 2013 to 120 in 2018. Thus, it can be developed that the beer industry is on a surge. It can be said to be attributed to the change in the lifestyle of people who are on the lookout for new experiences. Moreover, what modern consumers will pay a premium for is craft beer manufactured in limited quantities. Another trend underway is that of beer tourism, which involves visiting different places where the main purpose of the visit is beer tasting. All this action is boosting demand for local and regional beer, and this, in turn, is fuelling the craft breweries count, mainly the microbreweries.

Rising Consumer Demand for Craft and Premium Beers

• Another major driver in the global beer processing market is the rise in consumer demand for craft and premium beers. Consumer trends have constantly changed over the past decade, showing a distinct movement away from the mass-produced and bland beer brands to distinct and quality brands that attract most beer lovers. Craft beers have shown a very fast growth recently due to their distinct flavours, innovation in brewing techniques, and perception of higher quality and genuineness. This is particularly evident within the developed markets of North America and Europe, where consumers are driven by paying a premium for beers that offer a richer taste experience and aligning this preference with that of the greater good derived from artisanal products.
• An increasing demand for crafted and specialty beers has supported the growth in the craft breweries and microbreweries sector. Such smaller, independent breweries produce a tremendous number of different styles of beer, with a penchant for local ingredients and traditional techniques of brewing to give character to their products. Added to this, higher prices does not remain an isolated trend that occurs in craft beers only. Large breweries are also catering to consumer demand by diversifying premium beer portfolios with new product lines that are more focused on quality and flavour, and which can create class exclusivity. The trend toward craft and premium beers will move the beer processing market into exponential growth as breweries begin to invest in advanced brewing equipment and innovative processes to meet consumer expectations while remaining competitive in a changing environment.

Market Restraining Factors

High capital investments and maintenance costs

• Installing different kinds of processing equipment involves massive capital expenditures on the part of the craft beer makers. This installation is extensive and needs maintenance at the right time, which again increases the cost, thereby reducing the operating margins of the beer manufacturers. Moreover, the beer brewers despise the perennial effect caused by gazillion capital expenditures on the product costs. To stay in the competition, the already existing beer making companies have to invest a massive amount for the installation of the new lines of machines capable of manufacturing the new or niche variation of beers. Though such modernizations increase the productivity of the old machinery, the installation of new machines involves expensive installation costs and periodic maintenance, which affects the fixed cost structure of the business. All of the brewery owners may feel it burdensome as the average cost of the turnkey project is also very high.

Market Opportunities

Focus on digitalization and automation using IOT and big data

• Automation decreases labour costs and makes switching between the different industrial process steps easy. The resulting increased demand for automation of new equipment is one of the primary drivers of beer manufacturers purchasing decisions. The newest development in processing technology, robotic automation, is being utilized by beer manufacturers to cuts costs and increase production. In the brewery, automation is becoming increasingly common. Robbins is used in palletising, moving material, and packaging systems. Even beer companies make use of autonomous forklifts. Craft brewers are thereby seeking state of the art machinery, which they can easily integrate into their own operations. According to makers' claims, automation allows quicker sales of their beer. Automation and digitalization are the actual draws for small microbreweries with few employees. This will give them a competitive edge and lower long-term costs. Not only does automation offer faster processing and better precision, but it also gives the most important features that an industry could have: sanitation. Internet of Things reduces wastage by recording data at practically every stage of a process, including weight, ingredient amount, gas, by-products waste products motion light levels, and other noteworthy data points.

Market Segmentation Analysis

The market scope is segmented because of by Beer Type, by Price Category, by Application.

By Beer Type

Based on the Beer Type of the market is segmented into Larger, Specialty Beer, Ale Stout, Low Alcohol Beer.

Among the types of beers, the major constituent in the beer segments is the Lager category in the global beer processing market. This is due to the fact that many people consume this type of beer in greater rates in various regions of popularity or preference. Lager is that category of beer that involves low-temperature fermentation and conditioning for a clean taste: crisp with a smooth finish. That makes it a favourite for a diverse audience because of the way: some like their beer very light and not bitter compared to the other types, such as ales or stouts.

It is also the versatility of lager that has helped the beer acquire a leading position in the market. Lagers go very well with a myriad of food types and in several contexts, ranging from informal to formal events. Also, the fact that lagers have a longer shelf life than other beer styles reinforces their position in the leading market. Especially in storage and distribution, lagers help to keep those leading market positions strong, even more so in those regions where logistic infrastructure is fairly underdeveloped.

 The global beer market is traditional in that most of the largest beer companies have focused their efforts on lagers, which have easily been achieved through mass production. Most of the time, these companies have created a strong brand identity for lager products through strong marketing campaigns, which have nailed lager's place as the beer choice for most people. De facto, specialty beers and specialty ales are skyrocketing to great popularity, and lager is currently the market leader, hence its potential wide-panoramic appeal, availability, and lots of promotion from the large brewers.

By Price Category

Based on the Price Category of the market is segmented into Mainstream, Discount, Premium, Super Premium.

The premium segment has been dominating the global beer processing market for the past few years. The growth is majorly driven by increasing consumer preference for better quality and more sophisticated beer. With increasing consumer sophistication first in North America and then in Europe people have started to shift away from mainstream and discount beers to the more premium offerings of better taste, with unconventional brewing processes and a hint of exclusivity.

The premium beers are cantered mostly on the concept of craftsmanship, traditional brewing methods, and the key elements applied, appealing to the consumers who perceive the experience of drinking a beer to feel more authentic and premium. Besides, the growth of the craft beer movement has also supported the growth of the premium segment, as many positioning strategies of craft beers find a home in this category. Consumers are getting ready to pay a premium to enjoy beers that have unique flavours and fit into their lifestyle norms, which could include organic, local sourcing, and environmentally sustainable production methods.

The growth in the premium segment is being fuelled by the aggressive marketing strategies of the majors, where they are focusing on branding, packaging, storytelling, and thereby instilling strong brand identity and loyalty. This helps in strengthening the market positioning as a status symbol or something special for occasions. Therefore, the premium segment continues to grow in its share of the market, where consumer trends are changing and quality/experience is higher than quantity.

Regional Snapshots

It lends a view to the North America, Europe, Asia-Pacific, Latin America, and MEA markets. Conventionally, the European region has been accounting for the maximum share in the global beer processing market, due to its ancient beer culture, tradition of brewing, and the presence of some of the world’s biggest and oldest beer making companies. Countries like Germany, Belgium, and the Czech Republic have famous beer-making traditions, and this region also has a higher per capita consumption of beer. In general, the European market has a great variety of beers from traditional lagers and ales to the lighter and newer styles emerging from the craft brewery movement. This strong consumer preference in Europe towards premium and craft beers has further solidified the leading position of this region within the global beer processing market.

The Asia-Pacific region is poised to be the fastest-growing beer processing market into the future. The strong emergence of the economy in that area, led by rapid urbanization and higher disposable incomes, has heightened beer consumption, particularly in the countries of China, India, and Vietnam within their respective emerging markets. Moreover, people of younger generations in the Asia-Pacific are also taking up drinking culture from the Western countries, commercializing demand for several different mainstream and premium brands of beer. Moreover, expansion within a region already crowded with local breweries and the entry of international beer companies are driving growth. As affluence rises across Asia-Pacific and consumers' taste preferences evolve, demand for a range of beers, including craft and premium products, will increase and offer huge potential to become a future market.

List of Companies Profiled:

• Anheuser-Busch InBev
• Heineken N.V.
• Carlsberg Group
• Molson Coors Beverage Company
• Asahi Group Holdings, Ltd.
• Kirin Holdings Company, Limited
• Diageo plc
• SABMiller plc (Note: SABMiller was acquired by Anheuser-Busch InBev, but it is still significant historically)
• Constellation Brands, Inc.
• Tsingtao Brewery Group

Key Industry Developments

In August 2023, Molson Coors Beverage Company ("MCBC" or "Molson Coors") has reached an agreement to acquire Blue Run Spirits (“Blue Run”), a visionary and award-winning producer of finely crafted bourbon and rye whiskies. The deal represents another step in Molson Coors’ evolution as a total beverage company while providing Blue Run with resources to continue its growth.

Report Coverage

The report will cover the qualitative and quantitative data on the global Beer Processing Market. The qualitative data includes latest trends, market players analysis, market drivers, market opportunity, and many others. Also, the report quantitative data includes market size for every region, country, and segments according to your requirements. We can also provide customize report in every industry vertical.

Report Scope and Segmentations

Regional Analysis

The objective of the report is to present comprehensive analysis of Global Beer Processing Market including all the stakeholders of the industry. The past and current status of the industry with forecasted market size and trends are presented in the report with the analysis of complicated data in simple language.

Beer Processing Market Report is also available for below Regions and Country Please Ask for that

North America

• U.S.
• Canada

Europe

• Switzerland
• Belgium
• Germany
• France
• U.K.
• Italy
• Spain
• Sweden
• Netherland
• Turkey
• Rest of Europe

Asia-Pacific

• India
• Australia
• Philippines
• Singapore
• South Korea
• Japan
• China
• Malaysia
• Thailand
• Indonesia
• Rest Of APAC

Latin America

• Mexico
• Argentina
• Peru
• Colombia
• Brazil
• Rest of South America

Middle East and Africa

• Saudi Arabia
• UAE
• Egypt
• South Africa
• Rest Of MEA

Points Covered in the Report

• The points that are discussed within the report are the major market players that are involved in the market such as market players, raw material suppliers, equipment suppliers, end users, traders, distributors and etc.
• The complete profile of the companies is mentioned. And the capacity, production, price, revenue, cost, gross, gross margin, sales volume, sales revenue, consumption, growth rate, import, export, supply, future strategies, and the technological developments that they are making are also included within the report. This report analysed 5 years data history and forecast.
• The growth factors of the market are discussed in detail wherein the different end users of the market are explained in detail.
• Data and information by market player, by region, by type, by application and etc., and custom research can be added according to specific requirements.
• The report contains the SWOT analysis of the market. Finally, the report contains the conclusion part where the opinions of the industrial experts are included.

Key Questions

• How much the global Beer Processing Market valued?
• Which region has the largest share in 2024 for the global Beer Processing Market?
• What are the driving factors for the market?
• Which is the leading segment in the global market?
• What are the major players in the market?

Research Scope of Beer Processing Market

• Historic year: 2018- 2022
• Base year: 2023
• Forecast: 2024 to 2033
• Representation of Market revenue in USD Million

Beer Processing Market Trends: Market key trends which include Increased Competition and Continuous Innovations Trends: