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Global Gellan Gum Market size was valued at USD 216.87 Million in 2023 and is poised to grow from USD 244.91 Million in 2024 to USD 647.86 Million by 2032, growing at a CAGR of 12.93% during the forecast period (2024-2032).
Gellan gum is a fermentation product of carbohydrates with the bacterium Sphingomonas elodea, consisting of a high-molecular-weight polysaccharide. Generally, it is applied in the food and beverage industries as a gelling agent, stabilizer, and thickener. That means the potency of gellan gum an ingredient so valuable because of the formation of gels at very low concentrations, which makes it so versatile and efficient.
The global gellan gum market has risen due to increased demand for the incorporation of natural and clean-label ingredients into food products. As health consciousness in consumer’s increases, so does the demand for products that have no artificial additives, further accelerating the uptake of gellan gum. Its application includes industries such as food and beverages, pharmaceuticals, personal care, and industrial. Gellan gum, in its capacity as a biocompatible and non-toxic molecule, finds its application in controlled drug delivery systems in pharmaceuticals. In personal care, it functions as a stabilizer and thickener in formulations such as shampoo, creams, and lotions.
Growth of the gellan gum market has been driven by several factors. With veganism and vegetarianism increasingly being adopted by consumers, demand for plant-based gelling agents as substitutes for gelatin came to the fore. Also, the growth of the processed food industry, going great guns in developing economies, opened new avenues for manufacturers of gellan gum. Last but not least, new production technologies make this gum more accessible and cost-effective.
The market faces several limitations, especially high production costs and competition from other hydrocolloids such as agar-agar and carrageenan. In addition, the regulatory hurdles and compliance of the players with strict food safety standards are also opening up as challenges in their way.
The global gellan gum market will continue to grow with its increasing functional benefits and rapidly growing applicative base, growing consumer demand for natural ingredients. Newer and innovative uses of gellan gum are likely to come to the fore as more and more research and development activities are continuously carried out, thus further fuelling market growth.
Rising Demand for Natural and Clean-Label Ingredients
Growth of the Processed Food Industry in Emerging Economies
Increasing Adoption of Plant-Based Gelling Agents
Advancements in Production Technologies
High Production Costs
Regulatory and Compliance Challenges
The market scope is segmented because of by Type, by Application.
By Type
The Low Acyl Content segment dominates the global gellan gum market. This dominance is attributed to unique properties and versatile applications of low acyl gellan gum compared to that of its high acyl counterpart. On the other hand, low acyl gellan gum creates firm, brittle gels valued highly across a wide diversity of applications, particularly in food and beverage applications. The major property of this gelling agent is its ability to form strong, transparent, and stable gels at low concentrations, which very definitely recommends it for application in confectionery, dairy products, and beverages. More precisely, these features are needed for foodstuffs whose desired nature is to give a certain texture and be stable over time—like gel desserts, jelly candies, and drinking gels.
One of the critical factors is the superior performance for the production of a clear, thermally reversible gel. Clarity and stability in this industry are highly considered in the beverage sector. Low acyl gellan gum's ability to maintain its gel strength under different temperature conditions makes the product very useful for use on products undergoing thermal processing. Moreover, this hydrocolloid will also be compatible with other hydrocolloids and ingredients to further increase its utility for making correct textures and functionalities from complex formulations.
The low acyl content segment dominates, for it finds its way into pharmaceutical and personal care industries. In the application of pharmaceuticals, low acyl gellan gum is used in controlled drug delivery systems since it is biocompatible and forms gels. In personal care products, the applications relate to thickening and stabilizing, ensuring consistency and stability in creams, lotions, and gels.
Increasing interest from the market in clean-label and natural ingredients has driven up demand for low acyl gellan gum. As it is derived from microbial fermentation and within the clean-label criteria, it also aligns well with changing consumer preferences towards natural ingredients and a transparent ingredient declaration list.
Its versatility, functional benefits, and trends in consumer preference have played a pivotal role in shaping low acyl gellan gum as the leading segment in the global gellan gum market and have carved out a wide application pathway across industries.
By Application
The food and beverage segment leads the global gellan gum market, and there are a couple of reasons why it has been able to do so. The versatility of gellan gum as a gelling agent, stabilizer, and thickener has built its potential in food and beverage applications. Its very special properties empower it to form gels at very low concentrations, hence making it very effective and cost-effective for manufacturers. This efficiency, combined with the ability to tolerate changes in temperature and pH ranges, gives gellan gum the versatility to be used in a great number of foodstuffs: milk alternatives, confectionery products, beverages, baked goods, and many others.
One of the major factors behind this dominance of the Food and Beverage segment is certainly the ever-increasing upward trajectory of consumer demand for clean-label and natural ingredients. As consumer behavior becomes more and more health-oriented, there is a rapid trend shift toward products having no artificial additives or preservatives. Gellan gum, produced by microbial fermentation, just meets the trend well as a natural polysaccharide. The natural origin and functionality make gellan gum one of the key ingredients for manufacturers who want to comply with the clean-label demand.
Growing veganism and vegetarianism have driven the demand to an even higher degree. Gellan gum is a plant-based gelling agent, and it has been acting as a very good alternative to animal-derived gelatin, thus serving a wide range of consumers' dietary choices. This trend is more specific for gellan gum in the production of plant-based dairy products, as it enhances texture and stability.
This is also substantiated by the robust growth of the processed food industry, especially in developing economies. Rapid urbanization, changes in lifestyles, and rising disposable incomes mainly in the Asia-Pacific and Latin American regions—have been shifting demand toward convenient and ready-to-eat food products. It is gellan gum's functionality for enhancing the quality and shelf life of these kinds of foods that makes it a critical ingredient, thus further strengthening its position in the market.
The Food and Beverage segment dominates the global gellan gum market on the basis of functional benefits, alignment with consumer trends, and increasing applications in the processed food sector.
By region, it offers insights into the markets in North America, Europe, Asia-Pacific, Latin America, and MEA. Historically, North America held a leading share in the global gellan gum market. Among various aspects, a few can be attributed to such dominance across this region. First, the food and beverage industries in this region are firmly established and always have a demand for high-quality and natural ingredients. The trend in clean-label products is very high across North America, and this is driven by health-conscious consumers and stringent regulatory standards. Added to this, superior gelling, stabilizing, and thickening properties of gellan gum see it being used in advanced sectors of pharmaceuticals and personal care in the region. In this respect, big players and constant investment in R&D further cement the lead for North America in the global gellan gum market.
Asia-Pacific is projected to reflect the fastest growth in the gellan gum market during the forecast period. Fast growth in this region is supported by the rapidly growing food and beverages industry as a result of increasing urbanization, higher disposable income, and changing eating habits. Countries such as China, India, and Japan are showing high demand for processed and convenience foods. This boost in demand increases the use of gellan gum as a food additive. Furthermore, pharmaceuticals and personal care—also booming industries within the Asian Pacific region—have recorded an increase in the use of gellan gum due to its functional benefits and natural origin.
This growth in this region is also fuelled by favourable government initiatives and investments towards the local production of natural and functional food ingredients. In addition to this, the increasing awareness and adoption rate of vegan and vegetarian diets across Asia-Pacific are escalating the demand for plant-based gelling agents like gellan gum. With a large and growing population base, coupled with accelerating industrialization and technological growth, the Asia-Pacific region is on course to be the fastest-growing market for gellan gum.
Though currently North America leads the global gellan gum market with well-established industries and consumer trends, it will be Asia-Pacific that registers the fastest growth driven by the food, pharma, and personal care industries, along with a rapidly growing demand for natural and plant-based ingredients.
In May 2023, Teejoy, a Chinese company supplying gellan gum, launched a range of gellan gum products designed for use in the personal care and cosmetics industry.
In April 2023, Hebei Xinhe, a producer of gellan gum based in China, announced the expansion of its production capacity to meet the surging demand for the same.
In March 2023, CP Kelco, a leading provider of gellan gum, announced the launch of its new line of gellan gum products aimed to meet the rising demand for clean ingredients in the food and beverage industry.
The report will cover the qualitative and quantitative data on the global Gellan Gum Market. The qualitative data includes latest trends, market players analysis, market drivers, market opportunity, and many others. Also, the report quantitative data includes market size for every region, country, and segments according to your requirements. We can also provide customize report in every industry vertical.
Study Period | 2024-32 |
Base Year | 2023 |
Estimated Forecast Year | 2024-32 |
Growth Rate | CAGR of 12.93% from 2024 to 2032 |
Segmentation | By Type, By Application, By Region |
Unit | USD Million |
By Type |
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By Application |
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By Region |
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North America accounted for the highest Gellan Gum% market share in terms of revenue in the Gellan Gum market and is expected to expand at a CAGR of Gellan Gum% during the forecast period. This growth can be attributed to the growing adoption of Gellan Gum. The market in APAC is expected to witness significant growth and is expected to register a CAGR of Gellan Gum% over upcoming years, because of the presence of key Gellan Gum companies in economies such as Japan and China.
The objective of the report is to present comprehensive analysis of Global Gellan Gum Market including all the stakeholders of the industry. The past and current status of the industry with forecasted market size and trends are presented in the report with the analysis of complicated data in simple language.
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12 Aug 2024
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